Napa, Bordeaux, Porto and ... Hawkes Bay! Did you know that last year Hawke's Bay was officially named a Great Wine Capital of the World, setting it alongside eleven other prestigious wine regions. Joining such select company involved a strict selection process which looked at the Hawkes Bay's winegrowing industry, its history, its wine tourism, educational opportunities, business, and travel. It is expected to bring significant advantages to the region’s $620 million tourism sector.
At Tourism Industry Aotearoa, we celebrate tourism businesses and organisations doing great things. The bid to put Hawkes Bay on the global wine map was led by Hawke’s Bay Tourism, on behalf of a working group including Hawke’s Bay Wine Growers, Hastings District Council, Napier City Council, Hawke’s Bay Airport and EIT/Te Pūkenga.