TIA is of the view that the underlying design of the tourism system is informally constructed, without clear definition of roles and responsibilities across the industry.   

The implication of this lies with the inhibited ability of industry to operate and develop as well as it needs to. Other processes such as the Tourism Futures Taskforce and TONUI have independently come to this conclusion.   

TIA believes that there are far-reaching gains to be achieved from having a well organised and mandated structures set out for the industry.   

Action 1 of Tourism 2050 is to ‘Design Tourism Settings for 2050.   

This would involve industry and government working together to define the structure of the industry, the roles and responsibilities of all the players involved including central and local government, and industry. The desired structure would then be set out in a National Tourism Policy Statement or similar vehicle.