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TIA Projects

These projects are long-term initiatives where TIA is working with stakeholders to achieve tangible results for the tourism industry.

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Real Journeys ForestBird Doubtful Sound Sept 2017
TIA Projects

Telling the 'Tourism Story'

TIA is working on a major project to better tell the 'Tourism Story'.

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Responsible Camping JUCY Condo NZ
TIA Projects

Responsible Camping

TIA spearheads the Responsible Camping Forum to help manage community, social and environmental issues around freedom camping. The Forum has around 60 members from the private and public sectors.

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Insight block
TIA Projects

Tourism Insight Framework

An industry leadership panel is driving forward the Tourism Insight Framework actions to ensure operators have the quality knowledge needed to make better informed decisions and achieve better outcomes.

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Packrafting FunMatukituki RiverBrent PihamaWanaka River Journeys
TIA Projects

Activating Domestic Tourism

TIA leads a Domestic Tourism Working Group to help New Zealand tourism organisations maximise the value they get from domestic travel.

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Earth Sky Stargazing By Maki Yanagimachi Oct 2017
TIA Projects

Tourism Sustainability Commitment

Launched on 14 November 2017, the New Zealand Tourism Sustainability Commitment aims to see every New Zealand tourism business committed to sustainability by 2025 - our Vision is Leading the World in Sustainable Tourism.

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Walking Legends Tongariro National Park
TIA Projects

Tourism & Conservation

A partnership agreement between TIA and the Department of Conservation supports the growth of tourism and enhances conservation.

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Active Adventures New Zealand by Alexandra Malcolm
TIA Projects

Adventure Tourism Safety

We provide leadership and support to help strengthen safety across the important adventure tourism and outdoor sector. Read more.

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Cover sleeve for website
TIA Projects

Tourism Election Manifesto

TIA's 2017 Tourism Election Manifesto highlights the industry's priorities for a sustainable future, and what we want from the Incoming Government.

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Infrastructure Novotel Auckland Airport check Air NZ plane current
TIA Projects

Infrastructure & Investment

More visitor accommodation is the highest priority infrastructure needed to support the future growth of New Zealand’s booming tourism industry, according to new research carried out by Deloitte for TIA.

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People Skills Crowne Plaza Queenstown
TIA Projects

People & Skills

Ensuring tourism businesses attract and retain staff with the right skills and attitude is a top industry priority. Led by TIA, the People & Skills 2025 framework is supporting the industry’s ambitious growth goals.

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Tourism 2025 logo with strapline
TIA Projects

Tourism 2025

TIA champions the Tourism 2025 framework which aspires to align the industry and grow annual tourism revenue to $41 billion by 2025 by growing value faster than volume.

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Visiting Driver Safety Mighty Highball Glenorchy South Island JUL 2013 4
TIA Projects

Visiting Driver Safety

A lot is being done to educate visiting drivers about New Zealand road rules and driving conditions. We’re working with members, the wider industry and other stakeholders on initiatives to improve road safety for everyone.

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  • Recent Wins
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