Policy Positions

People & Skills

Many New Zealanders depend on the tourism industry for employment, particularly in regions where tourism is a significant contributor to regional GDP. Tourism directly employs 188,000 New Zealanders (7.5% of people employed), and indirectly another 144,000.

TIA recognises that a key enabler of tourism success in New Zealand is having the right people in the right place at the right time. To achieve this the industry needs:

  • Employers with strong capability to attract and retain people
  • An improved view by New Zealanders of tourism job opportunities
  • Immigration policies that don’t create barriers for employers to recruit and retain migrants where there are no suitable New Zealanders
  • A tertiary sector aligned to the needs of employers and providing a pipeline of appropriately skilled people in adequate numbers

Find out more.